Successful graphic design depends not only on the aesthetic appeal of a piece, but also on whether it achieves its intended communication objectives. At MDesign, that distinction is something we never lose sight of. Our approach, combining careful, nuanced research with imaginative concepts and painstaking craftsmanship, is reflected not only in the variety of our finished projects, but in the clarity of their messages. This strategy is applied in equal measure to our non-design assignments.

With this in mind, we felt that showing you our work visually was incomplete without some information on the creative process behind it and the subsequent real-world impact. The portfolio is initially subdivided by industry:

Each of these sections display projects ranging from advertisements and brochures to identity systems, presentations, and Web sites. Click on any of the designated thumbnails to not only view the project in a larger format (either as a single image or as a multi-part Flash movie), but gain a glimpse into its development and how it accomplished the targeted aims of each individual client.

Following are the categories; we hope you take the opportunity, when time allows, to peruse the full portfolio. As you do, please consider your own changing communication needs, and how MDesign can help you take your message to the world.